The DAN DA DAN franchise is expanding its reach into the world of professional motorsports through a high-profile collaboration with the Atlassian Williams F1 team. K-pop star TZUYU, a member of the group Twice, has been tapped to perform the project's theme song. The artist shared her enthusiasm for the partnership in a video message released by the racing team, confirming she will make an appearance at the Singapore Grand Prix on October 11.
Beyond the musical contribution, the collaboration will include a special line of apparel designed for the Singapore race weekend. This partnership, which was first unveiled in March 2026, is part of a broader initiative by Williams to engage with diverse fanbases through unique retail and experiential offerings.
While the anime adaptation of Yukinobu Tatsu's manga has seen consistent production since its October 2024 debut, this crossover highlights the series' growing visibility outside of traditional broadcast windows. Following the second season which premiered in July 2025, the franchise is already looking ahead to a third season scheduled for 2027. With the series maintaining a strong presence in our database—including a solid 82/100 on AniList—this racing tie-in marks a notable expansion of the brand's promotional footprint.
