Kura Revolving Sushi Bar has kicked off a new promotional campaign featuring The Apothecary Diaries, bringing the series' aesthetic to its U.S. dining locations. Running through October 31, the collaboration introduces two character-inspired dishes: Maomao's Soy Ginger Wonton Noodles and a purple panko-crusted Jinshi's Fried Tuna Roll. Guests who dine in can earn exclusive Bikkura Pon prizes, including acrylic charms, magnet bookmarks, and sticker rolls, by hitting plate-count milestones.

Beyond the standard prizes, the chain is offering a loyalty incentive for Kura Sushi Rewards members. Starting this week, customers who spend at least $85 on their meal are eligible to receive a set of branded chopsticks complete with a carrying case. These items are available while supplies last, adding a tangible collectible element to the dining experience.

This partnership arrives as the franchise prepares for the third season of the anime, which is scheduled to debut its first cour in October 2026, followed by a second cour in April 2027. With the series maintaining a presence through its ongoing manga adaptation and original light novels from Square Enix, this collaboration serves as a bridge for fans awaiting the next chapter of Maomao’s investigations.

Why it matters: The timing of this promotion aligns with the lead-up to the third season premiere, suggesting a coordinated effort to maintain franchise visibility as the series transitions into its next broadcast window.