Kodansha Game Creators' Lab has unveiled its latest project, Buzz or Die, a new visual novel currently in development by indie creator Bon. The title is scheduled for a PC launch on Steam in 2026, with confirmed language support for English, Japanese, and Simplified Chinese.

The narrative centers on a grim game show where participants are prisoners fighting for their lives. Players must navigate the mindscapes of their opponents to extract dark secrets, which are then transformed into short-form video content. The objective is to secure the most 'Likes' from an audience; the victor earns their freedom, while the loser faces execution.

To accompany the announcement, the studio released two promotional trailers showcasing the game's aesthetic and core mechanics. While the visual novel format is a departure from many of Kodansha’s traditional manga-to-anime adaptations, this project highlights the publisher's continued investment in the indie game space through its Creators' Lab initiative.