Asahi Beer has launched a new collaboration video featuring Final Fantasy VII Rebirth's iconic antagonist, Sephiroth. The video showcases the silver-haired warrior enjoying Asahi Beer's latest alcoholic beverage, the Mirai no Lemon Sour, or "Lemon Sour of the Future."
The Mirai no Lemon Sour boasts a unique design with a floating lemon slice, and its can is engineered to peel open entirely, aiming to replicate the experience of drinking a lemon sour at a Japanese izakaya. This promotion ties directly into the world of Final Fantasy VII Rebirth, with the imagery evoking the game's atmosphere.
To further immerse fans, Asahi Beer is opening a limited-time pop-up bar called "Lemon's Heaven." This establishment, inspired by the game's well-known Seventh Heaven bar, will operate at Roppongi Hills O-Yane Plaza from April 29 to May 3, coinciding with Japan's Golden Week holidays. The bar will offer seating for 60 patrons and serve Mirai no Lemon Sour for 300 yen, with soft drinks available for 100 yen.
Source: Asahi Beer (via Anime News Network)